ORAM Schipholontbijt

ORAM, the greater Amsterdam metropolitan area’s largest business network, invited me to speak at a breakfast session for entrepreneurs in the region.


Marketing Rockstars Festival

With 2000 attendees, the second edition of the Marketing Rockstars Festival in Austria was fully sold out. I was invited to give a keynote during this very well organized and inspiring one-day event.

Zooming in on online reputation and issue management, I felt a bit like the odd man out between all those marketeers. But at the same time I think my talk added an interesting layer to the event’s program just as well.

Keep reading →

HSMAI RevenueProfs

HSMAI RevenueProfs Jochem van Drimmelen KLM

The HSMAI is a global association for the hospitality sector. The Dutch branch invited me to speak about KLM’s social media strategy at one of their educational events.

Organized in cooperation with RevenueProfs, the event was planned on a lovely spring day. Still, the majestic room in the historical Royal Tropics Museum was completely filled.

Keep reading →

Social Media Tourism Symposium


The Social Media Tourism Symposium (SoMeT) is a yearly social media conference held in the United States, Europe and Australia. At each of the conferences, where tourism, digital and marketing come together, many hundreds of destination marketing professionals gather to get inspired and exchange ideas.

The organizer, Destination Think!, invited me to come over and do a keynote and an interview at the Nashville event. I was impressed by the beautiful spacious set-up with plenty of work space for all the attendees.

Keep reading →

Social Media Week


Held simultaneously in an increasing number of global cities on six continents, Social Media Week is one of the world’s largest social media events. With yearly 70,000 attendees and 5,000 speakers, the event connects more than one million people through social and mobile.

In close concert with RauwCC, the organizer of the Rotterdam event, I decided to do the first ever Social Media Week tour: speaking in Berlin on Monday, London on Tuesday, and Rotterdam on Thursday. The initial plan was to add Miami on Wednesday, but that turned out to come with a bizarre flight plan. I loved the event. Kinda small and intimate in Berlin, beautifully set up in London, and just a blast in Rotterdam. This inspiring event certainly deserves a big recommendation.

  • Date: 22, 23, 25 September 2014
  • Location: Berlin, London and Rotterdam
  • Event: Social Media Week

Keep reading →

Social Media Strategies Summit


Fireside Q&A session with Remco Janssen, founder of Proudly Presents.

At #SMSsummit, you will meet valuable business contacts among marketers facing the same social media and business challenges as you. We handpick speakers who provide relevant, real-life insights into best practices, tools and the latest technologies essential to building and maintaining a powerful social media plan that aligns with your business strategy. We maintain our focus on education and case studies – you won’t hear any sales pitches. Keep reading →

Online Marketing Amersfoort


Online Marketing Amersfoort (#OM033) organiseert opnieuw een inspirerend evenement: “Online Hospitality!” Een drietal enerverende sprekers vertellen openhartig over hun ervaringen in de gastvrijheidsbranche. Zij verklappen aan de hand van leuke cases hoe online – inclusief sociale media – kan bijdragen aan realisatie van de (commerciële) doelstellingen. Ook zullen de sprekers hun geleerde punten en verbeteringen openhartig delen.

Keep reading →

Community Conference Denmark


Community Conference 2013 is a unique conference with a high focus on the business value of social media and communities for established brands and organizations as well as start-up companies. The conference will bring together a mixture of experienced experts and practitioners, who all use social media strategically as a way to build relationships with their customers.

Keep reading →